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The Rules of Engagement

As fundamental as interaction and connection are to our everyday lives, it seems that on a large scale, in a business context and through social media channels, interaction and connection are much more...

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Posting Strategies that Encourage Engagement on Facebook

Companies should consider the day, time and content when writing posts. Companies that post content on their Facebook pages outside normal business hours see engagement rates that are 20% higher than...

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How does social media fit into your business?

Social media is an ever-increasing buzzword in the business world of today, and while some may consider it mollycoddling to generation Y, it is becoming apparent to CIOs and IT [...]

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Stockholm: The Homeless Banner Campaign

Stockholm: The Homeless Banner Campaign (Watch the Video!) Here is a neat little case study for Stadsmission, a small charity dedicated to helping the homeless in Stockholm. The “Homeless Banners” [...]

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Facebook faces hurdles in ad assault

Facebook has ramped up its assault on the online ad market in recent weeks with a series of briefings to media buyers declaring it has overtaken Ninemsn in online audiences [...]

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3 important reminders for businesses using Google+

  Word is that brands and businesses will be able to create pages on the new social network starting in November. Better brush up on your knowledge of the site. [...]

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6 Must Read Tips Before You Start Your Social Media Journey

Being the front person for your company’s social media marketing team and responsible for your company’s social media success or failure, can be a little daunting to say the least. [...]

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